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Saturday, April 18, 2020 | History

2 edition of economics of advertising found in the catalog.

economics of advertising

Edward Hall Gardner

economics of advertising

  • 106 Want to read
  • 31 Currently reading

Published in Chicago, Ill .
Written in English

    Subjects:
  • Advertising.

  • Edition Notes

    On cover: Published under the sponsorship of the Educational committee of the Advertising federation of America.

    Statement[by] Edward H. Gardner.
    ContributionsAdvertising federation of America. Educational research committee.
    Classifications
    LC ClassificationsHF5827 .G3
    The Physical Object
    Pagination32 p.
    Number of Pages32
    ID Numbers
    Open LibraryOL6762201M
    LC Control Number31022047
    OCLC/WorldCa6408463

      Advertising is a hugely influential part of society and business yet it is never mentioned in traditional economics. In neo-classical economics, firms do not advertise. This is not a trivial omission because advertising has an enormous effect on the market. Roughly $ billion dollars was spent on advertising . Explore our list of Economics Books at Barnes & Noble®. Receive FREE shipping with your Barnes & Noble Membership. Due to COVID, orders may be delayed. Thank you for your patience. Book .


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